Blog



The Benefits of Marketing Intelligence Software

By Velocidi Sep 26, 2017 10:22:00 AM

Marketing intelligence software, like Velocidi, is now helping companies build efficiency within..

How to Create an Actionable Marketing Analytics Dashboard

By Velocidi Sep 19, 2017 11:40:26 AM

In building marketing campaigns, team leaders must harness actionable data derived from their..

3 Marketing Trends Every Brand Manager Must See

By Velocidi Sep 13, 2017 10:01:00 AM

With marketing, it’s okay to worry about being trendy.

When it comes to data…

Go "Back to School" with these 10 Marketing Books

By Mathias Lanni Sep 6, 2017 8:00:00 AM

It’s September and kids are heading back to school. Perhaps this time of year you are also..

5 Marketing Data Points That Will Shape Your Strategy This Year

By Velocidi Sep 5, 2017 10:00:00 AM

Brand managers are in the distinct position of managing how a brand is perceived in the..

Can Marketing Intelligence Software Really Bring Together Brand, Media & Product Data?

By Velocidi Aug 29, 2017 9:00:00 AM

With the current state of marketing analytics and the tendency to have more data than we know..

13 Women CMOs to Follow on Twitter

By Heidi Hokanson Aug 24, 2017 3:42:17 PM

Chief marketing officers are master creatives, expert technologists, data dynamos, and fearless..

The Trouble with Marketing ROI

By Heidi Hokanson Aug 17, 2017 3:19:28 PM

When you bring up “ROI,” or return on investment, with a data or a finance person, they take the..

A Brief History of the Chief Digital Officer in Marketing

By Velocidi Aug 9, 2017 9:00:00 AM

Ah, the CDO. Depending on your industry and the size of your organization, your company may or..

1 ...
2 3 4 5 6
... 8