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2018 Will Be a Make or Break Year for Marketers

By Mathias Lanni Jan 3, 2018 3:17:30 PM

Happy New Year marketers! 2018 has dawned across the globe, ushered in with celebrations and..

Disruptive or Innovative Change – What’s the Difference?

By Mathias Lanni Dec 14, 2017 10:02:54 AM

And How to Effectively Introduce New Technology

Top Brands Succeed Because of Strong Data Management

By Mathias Lanni Dec 8, 2017 4:39:27 PM

Google, Apple, Microsoft, Amazon and Facebook are the top 5 most valuable brands this year, and..

Infographic: The Current State of Marketing Intelligence

By Heidi Hokanson Dec 6, 2017 10:05:00 AM

Velocidi was founded on the knowledge that marketers are struggling to translate data into..

Make the Leap from Marketing Measurement to Marketing Intelligence

By Mathias Lanni Dec 4, 2017 9:50:45 AM

In today’s world, customers give brands copious amounts of information, leaving breadcrumbs that..

Forrester: Marketers Value Marketing Intelligence but Fail to Fully Activate Initiatives

By Mathias Lanni Nov 29, 2017 9:00:00 AM

In a recent Forrester survey, B2C brand decision makers reported that they place a high..

Artificial Intelligence vs. Machine Learning

By Mathias Lanni Nov 16, 2017 9:20:55 AM

Artificial intelligence is all the rage right now, and understandably so. Software engineers are..

Making Smarter, Faster Decisions with Marketing Data

By Mathias Lanni Oct 26, 2017 10:46:42 AM

“I feel the need – the need for speed” - Peter “Maverick” Mitchell, Top Gun, 1986

Can You Trust Your Marketing Data?

By Mathias Lanni Oct 19, 2017 9:02:00 AM

Last week, we left you to ponder how to trust your marketing data, so you are completely..

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