Blog



2018 Will Be a Make or Break Year for Marketers

By Mathias Lanni Jan 3, 2018 3:17:30 PM

Happy New Year marketers! 2018 has dawned across the globe, ushered in with celebrations and..

Happy Holidays from the Merry Marketing Team at Velocidi

By Mathias Lanni Dec 29, 2017 10:02:00 AM

As 2017 draws to a close, our team is reflecting on Velocidi’s growth during this past year...

Lessons on Team Culture and Being Data-driven From the All Blacks

By Tom McCabe Dec 28, 2017 11:01:00 AM

“Good is the enemy of great. And that is one of the key reasons why we have so little that..

What Data-Driven Marketers Should Know About GDPR

By Mathias Lanni Dec 27, 2017 10:36:06 AM

The EU’s General Data Protection Regulation will officially commence on May 25, 2018 — which..

Disruptive or Innovative Change – What’s the Difference?

By Mathias Lanni Dec 14, 2017 10:02:54 AM

And How to Effectively Introduce New Technology

Top Brands Succeed Because of Strong Data Management

By Mathias Lanni Dec 8, 2017 4:39:27 PM

Google, Apple, Microsoft, Amazon and Facebook are the top 5 most valuable brands this year, and..

Infographic: The Current State of Marketing Intelligence

By Heidi Hokanson Dec 6, 2017 10:05:00 AM

Velocidi was founded on the knowledge that marketers are struggling to translate data into..

Make the Leap from Marketing Measurement to Marketing Intelligence

By Mathias Lanni Dec 4, 2017 9:50:45 AM

In today’s world, customers give brands copious amounts of information, leaving breadcrumbs that..

Forrester: Marketers Value Marketing Intelligence but Fail to Fully Activate Initiatives

By Mathias Lanni Nov 29, 2017 9:00:00 AM

In a recent Forrester survey, B2C brand decision makers reported that they place a high..

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