Blog



Velocidi at Advertising Week New York

By Heidi Hokanson Oct 9, 2017 10:42:40 AM

Advertising Week can be VERY overwhelming when you are in the thick of it each day. With..

Bad Data is Costing Brand Managers More than Marketing Dollars

By Mathias Lanni Oct 3, 2017 11:28:08 AM

We’ve all heard about “cost of bad data” – that is erroneous, murky information affecting..

Velocidi at IEN Marketing Metrics and Analytics Summit: Our Takeaways

By Chris Holman Sep 29, 2017 5:13:35 PM

The Velocidi team had the pleasure of sponsoring and attending the Insight Exchange Network’s..

The Benefits of Marketing Intelligence Software

By Velocidi Sep 26, 2017 10:22:00 AM

Marketing intelligence software, like Velocidi, is now helping companies build efficiency within..

How to Create an Actionable Marketing Analytics Dashboard

By Velocidi Sep 19, 2017 11:40:26 AM

In building marketing campaigns, team leaders must harness actionable data derived from their..

3 Marketing Trends Every Brand Manager Must See

By Velocidi Sep 13, 2017 10:01:00 AM

With marketing, it’s okay to worry about being trendy.

When it comes to data…

Go "Back to School" with these 10 Marketing Books

By Mathias Lanni Sep 6, 2017 8:00:00 AM

It’s September and kids are heading back to school. Perhaps this time of year you are also..

5 Marketing Data Points That Will Shape Your Strategy This Year

By Velocidi Sep 5, 2017 10:00:00 AM

Brand managers are in the distinct position of managing how a brand is perceived in the..

Can Marketing Intelligence Software Really Bring Together Brand, Media & Product Data?

By Velocidi Aug 29, 2017 9:00:00 AM

With the current state of marketing analytics and the tendency to have more data than we know..

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